Tim Walker Adds Magic to Scarlett Johansson’s New Ads for Moet & Chandon Champagne
Sometimes there is in advertising a perfect match of talent and image. One such creation was grouping the beautiful Marilyn Monroe with Chanel's No. 5 perfume.
Another such match has been created by Moet and Chandon when they asked Britain’s leading fashion photographer Tim Walker to shoot Scarlett Johansson on location at their stunning 19th century French estate in Epernay. Designed for both print and film, every image is a glimpse into the elegant yet playful soul of champagne.
And who better to catch that unique combination than the gifted photographer Tim Walker. As a child he delighted in the worlds of C.S. Lewis and T.H. White. After working with such artistic legends as Richard Avedon, he shot his first Vogue fashion photos by the time he was just 25 years old.
His now legendary photographs always seem to capture a suspended moment in time, each with an epic sense of beauty wrapped in both the past and the present.
His elaborate sets and historical locations delicately balance with his choice of items from the everyday. Stunning image after stunning image merge both the fascinating with the uniquely fashionable.
So many thanks to Moet & Chandon for such a blend of skill and creativity – how like their own champagne. With such a flair for originality, it’s no wonder that Moet & Chandon is the official champagne of the 83rd Oscars. One can only hope they invite Tim Walker to attend and ask him to bring his camera all the way to the Red Carpet!
Your Culinary World copyright Ana Kinkaid/Peter Schlagel 2011
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